Cost Per Action or CPA is a marketing method where an
advertiser pays a publisher when a certain action has been taken ( ranging form
submission, purchases, download of a software, etc.). I personally, love this
way to make money, because it makes you think; you will have to get into a
person’s thinking cap and figure out under what conditions he will complete a
certain action. There are so many ways of doing that, and as technology
progresses, new ways of making money with CPA will be invented.
Why
Isn’t CPA Marketing More Popular?
It is not that easy to get accepted
into a CPA network. Unlike joining the CLICKBANK, you will – probably – face
some difficulties when applying. In some cases, you will have to undergo an
interview from the CPA managers. This interview is really easy to nail when you
know what to say (we will talk about that a bit later).
In a lot of cases, you won’t get
contacted by anyone and your application will undergo a review based on what
you’ve submitted. If you are a newbie, there is a good chance that you won’t
get accepted.
CPA
Networks Are “Anti-Newbie?”
Although some networks do not accept
rookie marketers, being a beginner is not the main problem. Nowadays, there are
a lot of scammers around the internet, who are for the “quick money.” For
example, there is a certain type of CPA offers called “email submits”. When a
person puts his email address into a form, you earn $1.4 – $2.5. Not bad at
all, don’t you think?
But scammers think that they are so
smart and start using proxies to submit their own email addresses.
Advertisers pay a lot of money for gaining leads, and it is
understandable why CPA Networks filter out newbies or folks who haven’t told
enough about themselves and their intentions.
How
To Apply To A CPA Network
- Choose your favorite CPA networks
- Find the application page
- Fill out the information:
- Name, address, email
- Tax ID number. If you do not have one of those, just put in all zeros and later explain that you are from a different country.
- Website. If you have a good looking website, put your URL address in the field; if you don’t have one, type in something like www.WillBuildWebsitesForEachOfferSeparately.com, which will indicate that you currently don’t have a website, but are willing to build one.
- Experience. You can say that you are already working with Clickbank and Amazon Associates. Tell that you have experience in SEO and are ready to spend $10-$50 a day
- on PPC campaigns.
Know
your ABC’s
→ Always
→ Be
→ Calling
As I’ve already mentioned, CPA
networks are not big fans of newbies because they don’t know anything about
them. When you give your CPA network a call, it will make you look more legit
and therefore increase your chances to get accepted.
If you are living outside the U.S.,
and these calls are too expensive for you, buy some Skype
Credits and call them
How
To Nail The Interview
It’s actually quite easy. The guys
that are calling you are not experts themselves. Their job is to verify that
you are legit and won’t use any shady schemes to make
money. CPA Managers usually ask the same questions, so I will just
put them all down with the appropriate answers to them (of course, you will
have to change them a bit as you go):
How
long have you been promoting CPA offers?
I’ve been promoting Clickbank offers
for about a year and have seen some success. A month ago I was accepted into
PeerFly and Maxbounty (both popular CPA Networks) and I’ve already seen some
great results with “Email submit” offers.
How
do you plan on promoting our offers?
That is a good question. I will use
PPC (pay per click) campaigns to drive traffic to my websites (landing pages or
just regular ones). Also, I will do a lot of SEO (Search Engine Optimization)
to harness the power of Google.
Do
you belong to any other networks?
Yes, I have recently been accepted
into PeerFly and Maxbounty, but I’m looking to widen the range of CPA offers I
can promote. I’ve heard some good things about your network.
How
much traffic do you plan to get?
That’s hard to tell. If an offer is
popular and the keywords I choose will have a low cost per click, then there
will be a lot of traffic flowing into my
website.
How
much money can you spend on advertisements?
I can spend $10-50 a day. If I find
an offer that is profitable, then I will increase my budget.
What
kind of offers do you usually promote?
Well, I do like working in the
health niche, but recently I discovered that I’m pretty good in promoting
technology offers also.
My personal favorites CPA NETWORK
are Maxbounty and Peerfly. They are great for newbies to get started, and what
is most important: they are relatively easy to get into.
When I applied at Maxbounty, I was
called by a very friendly guy named Tania who asked me about my experience and
plans to promote their offers. After I’d told him everything he needed to know,
I was accepted in a matter of minutes.
It doesn’t take much to get into
Peerfly. Just submit a form and wait (it was all that I did).
That’s about everything you need to
know. When applying, try to call the CPA networks and I’m sure you will nail
the interview.
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